Our Story

Welcome to Soccer Central, your go-to spot for authentic jerseys, apparel, and everything soccer — built right here in Appleton, WI by two brothers chasing a dream.

We’re Anthony and Daniel, originally from California, where we grew up playing soccer in local leagues. Soccer has always been more than a sport to us — it’s been a way of life, a bond between brothers, and a source of discipline, joy, and community.

Now, we’re bringing that passion to life through Soccer Central. While studying Small Business Entrepreneurship at Fox Valley Technical College, Daniel, brings his coaching experience and deep love for the game. Together, we’re building a business that reflects our roots, our values, and our commitment to the soccer community.

Whether it’s packing orders, choosing apparel, or connecting with customers, this is a family effort — built on hustle, heart, and a shared dream. We believe in creating a space where soccer lovers of all ages feel at home.

Thanks for being part of our business journey!